Original title: Creative ghost horse selection is more ingenious

City Expression Booth - Designers expressed concern about modern designers.

"Bamboo L01" lighting.

"Ten Ya talk" creative display show.

"Dali Blue" bedding.


The wrought iron home accessories of the ink-and-carving effect are also eye-catching.

Guju VR2.0 DIY system, one-click to achieve home improvement package.
From December 2nd to 4th, the 2016 Guangzhou Design Week, which has accumulated 11 years, was officially opened at the Poly World Trade Center Expo in Guangzhou. The exhibition covers an area of ​​50,000 square meters. It brings together more than 500 design, materials and home brand companies and organizations at home and abroad to compete and exhibit an annual creative feast with the theme of “Design + Material Selectionâ€. This year's scale is comparable to that of previous years, but the content is more abundant, and the theme of design, fashion, aesthetics and life is wonderful.
With the theme of “Time TIMINGâ€, this year's Design Week features four major themes: “N3 and Design Exhibition, Building Decoration Materials, Home and Lifestyle, High Definition and User Experienceâ€. In this design industry event, designers and new materials, large and small, both creative and emotional, can make design enthusiasts shine. As the gathering place of the big business in the design world, there is absolutely no shortage of creativity in the sky and the ghosts.
Text / Photo: Guangzhou Daily reporter Li Zhenlin
Style trend:
Oriental Life Chinese Design
With the theme of “Timeâ€, this exhibition aims to refine the new path and new model of design and related industry integration, and seize opportunities in “timeâ€. For a long time, Chinese manufacturing has been highly associated with the term “cottageâ€. For the quantity and speed requirements, some people choose to attribute creativity and design to standard industrial technology. But now it is different, and now is the era of consumption upgrades. There are more people willing to pay for the design, people are pursuing the improvement of personality and quality of life.
So what exactly is the Chinese-style design? Is it the mountains and rivers, or the empty machine? Maybe not. At the International Design Forum (IDF) held at the same time, the design of the big coffee people to carry out the dialogue and discussion of "Oriental Values ​​and Contemporary Design". British designer Michael Young created his own Chinese design, Zhuguang L01, with amazing insight and imagination. The bamboo shadows under the light flashed, with a soft beauty in the haze. From the raw materials and appearance, the oriental Zen taste is revealed. This is his respect and persistence of culturally significant Chinese materials and crafts, but it is more modern.
It is not easy to be a Chinese original design brand. In addition to continuous innovation and output, we must face the control of raw materials, processes and supply chains, as well as the unscrupulous “cottage†of large brands. After seven years of exploring the philosophical home, this year continues to find a balance between Eastern wisdom and modern life. The soul of the object, the way of the utensils, let the design reveal more beauty and temperature. From traditional tea sets, tableware, wine utensils, to flowers, lamps, bedding, etc., to restore the original beauty of life. “Fenxiang+â€, “Dali Blueâ€, “Water Moonâ€, “Yi Jiangnanâ€... Under the seemingly simple shape, you will always be immersed in it.
Wandering in the pavilion, this year's various Chinese-style design works are magnificent, and the unique poetic aesthetic symbols of the East are cleverly embedded in the concise design language. A product, from repeated material testing, design and patterning, to finding the right production plant, to the market, sometimes takes a year or two. Design is a beautiful career, difficult and arduous, but Zhang Weiping, co-founder of Guangzhou Design Week, feels that this matter is still going on and it is worth doing.
Color trend:
Natural mix and match customization
Color is always the most important link and element in design. In the exhibition of sound and light, the designer's palette is like a meter of sunlight, sweeping all colors from the ocean, sand to the mountains and the jungle. At the ICS International Color Design Conference held at the same time, the interpretation of color trends, using color and its effects to showcase the new interior design space, is also the focus of attention.
Everyone is a unique individual, someone has a white wall, and some people are more relaxed in a colorful environment. In the speech "2016-2017 International Color Trends", Carl John Bettyson, Dean of NCS Color Academy, vividly stated that color design applications should pay more attention to the return of color and humanity, return to nature, and return to nature. Joshua Global Color Expert Lisbeth Larsen said, “We are pursuing a sense of safety and comfort while boldly creating our own personality.â€
At this year's Guangzhou Design Week, Lisbeth Larsen brought three color theme schemes this year, presenting this wonderful feeling at home: the combination of deep red, brown and deep yellow exudes the European style in rich and restrained; Elegant pink is an indispensable part of the color card, with warm green, soft beige and white complement each other; and the cool blue, gray with soft wheat gold, creating a Nordic natural style. There is only one theme for all of these colors – building a comfortable and pleasant living room; creating a personal home that is both dynamic, quiet and inspirational.
Not only does color pursue individuality, this year's Design Week also emphasizes “service-oriented manufacturing†and explores a direction for the “advanced customization†home industry. In this year's special "Gao Ding and User Experience Zone", the soft-packing solution for private and boutique hotels is very popular. In the "Ten Ya Tan" creative display show, you can see some creative exhibits and booths, such as exquisite ceramics, antique wood products, poetic fabrics and so on. Chen Rongyi, the founder of Yurong and a professor at Tsinghua University, combines Western design and color theory to combine tradition and modernity to showcase the unique concept of “Eurasian mix and match†design, which has been built over the past 30 years. Create a dreamer."
Technology trends:
Big data cloud intelligent experience
In recent years, artificial intelligence has always been the trend and direction of the industry development. "Technology and design integration" is also a prominent feature of this design week. At the N3 Leaders Forum, Taiwan’s design grandma Qiu Deguang believes that technology can change the art space. In the future, digital technology can create a fruit basket with human body architecture and space. Fluid aesthetics and digital can have greater interaction in the future; new technology and new The material can change the scenes of the restaurant and the walls of the LEDs, allowing the space to change seasons and scenes.
When technology meets the design, it brings you the thrill of design, but also the beauty of the design. The philosophical bas-relief technology of Versace uses 3D technology to make the products beautiful. The application of PVD vacuum ion plating technology makes the products wear-resistant and compressive, and lasts for a long time. Kaldewei's SKIN TOUCH (skin touch oxygen supply system), the particles bubble rises from the nozzle into the water, the oxygen instantly fills the entire steel enamel bathtub, the effect is said to be a bath to see the young and smooth transition of the skin. In addition, the reporter also saw a shower room that integrates music, video, mobile phone control, water temperature memory, intelligent constant temperature, multi-mode water and other functions in the scene, and even human-machine dialogue.
This year, with the intelligence and popularity of VR devices, VR home improvement as a new model and format. In the forum area of ​​Hall 2, Yu Min, president of Xingyi Group, Lin Tao, president of Guangdong Wardrobe Association, Xie Wei, senior real estate marketing expert, and Tan Min, CEO of Guju, analyzed the development prospects and trends of VR+ home improvement from different angles. In the VR home improvement experience area, you can compare the scenes between the scenes, and you can fully appreciate the scene and realism that VR brings to the home improvement experience. The latest VR2.0 DIY system also allows the owner to instantly cross the future home, achieve unrenovated first experience, independent DIY design, intuitively communicate with the designer, one-click "trial" and purchase, to achieve a real bag.
In addition, in the 2016 Cotton Tree Design Awards, there are many high-tech products that live smartly, such as smart ovens that can be used to control cooking anytime and anywhere, WiFi smart speakers with socializing functions, and smart floating series. A clothes machine, as well as a desktop robot that can learn deeply and provide home smart control.
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