On April 12th, the 55th Milan International Furniture Fair, which is known as the “Olympic†event of the global furniture industry, opened in Milan, Italy. During the launch, designers and furniture companies from all over the world came here to pilgrimage.
Nendo in Japan, Artifort in the Netherlands, Kartell in Italy, Front in Sweden, Vitra in Switzerland, Hay in Denmark... All the world's home fashion brands can be traced here. The most noteworthy is the original design from China, such as the "Cloud" series created by Qiu Deguang and Huari.
Milan "catch the exam", Chinese elements bloom
As one of the world's three major exhibitions, the Milan International Furniture Fair has always been very picky about design. The works on display should not only have an avant-garde design appearance, but also have a comfortable experience with ergonomics, and should have a unique design culture. Chinese design has not been optimistic in the international market. At the moment of plagiarism, the Milan Furniture Fair is undoubtedly the best time to start the "design warfare."
China's top ten furniture brands entered Milan. The two chairs brought by Huari with the design concept of “Xiangyun†culture in China really fulfilled the situation of “walking to the water and sitting in the cloudsâ€. The grim background prompts Chinese design to grow in adversity, and Huari takes you to experience the indifference of “sitting while watching the cloudsâ€.
The two chairs, Xiangyun and Mengyun, modeled on the Ming-style circle chair, are based on the beauty and characteristics of traditional Chinese furniture, supplemented by Xiangyun design elements and add avant-garde design techniques.
The cloud-like lines create the back and armrests, the macarons color cushions, and the bold color of the Xiangyun chair breaks the conservative side of traditional Chinese furniture, injecting fresh and lively blood into Chinese design. The dream cloud chair is a collision product of modern industry and traditional design. The strong stainless steel is matched with the rounded shape of the circle chair, and no one is redundant in the overall shape. Classical and fashion coexist, in line with the younger generation's aesthetic concept of modern furniture, which also indicates the trend of the furniture market is becoming younger.
Zhou Xuen, chairman of Huari Furniture, also firmly believes that this work is in line with the development trend of the market. It is not only a concept product, it will definitely go to the market and go to thousands of households.
Related reading: Huari Furniture creates the scenery on the cloud
Excellent design, step into the homes of ordinary people
The design of furniture originates from life. If it can't return to life, it is just a piece of art.
Just like the trendy clothes on Milan Fashion Week, many of the works on display at the Milan Furniture Fair only go on high-end custom routes, expensive amounts or cumbersome purchases, which makes people stop. After the beautiful, how many people remember the proud appearance of these furniture in the international exhibition?
In the past Milan Furniture Fair, Huari Home was not immersed in the aura of the furniture exhibition. He took the two chairs designed by Qiu Deguang and set foot on a new voyage. After the exhibition in Milan, Huari chose to display the 10 domestic cities in the key layout of Red Star Macalline. Milan design products, pre-sale in Red Star Macalline six months in advance, to create a red star exclusive customization.
The exclusive customization of the doorstep, Milan products are not so far away from life. Qiu Deguang's top furniture works are not only used for appreciation, but also can be bought and used. Buy good works and make life full of good design.
(Author: Lin Xi)
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