Vinegar has good pharmacological and health effects, and sales of vinegar have been rising in recent years. However, in stark contrast to the rapid development of the industry, there is a lack of well-known vinegar brands in China. In the long-term historical development process, vinegar has formed different regional characteristics. Shanxi vinegar, Zhenjiang balsamic vinegar, Shaoxing rice vinegar, each place has its own characteristics, which makes it difficult for many vinegar companies to break the regional monopoly to form a unified brand. Coupled with the habit of brewing vinegar in many families, this has made vinegar branding even more difficult.
Observing the current vinegar products on the market, we found that almost all vinegar bottles are glass bottles of white materials. The packaging of vinegar bottles is relatively simple and almost uniform. This makes it difficult for people to form an impression on a vinegar brand. To this end, we believe that vinegar companies want to stand out in the future competition, and improvement of vinegar bottle packaging is the first step to be solved. Each vinegar bottle company can introduce a new style of vinegar-free bottles according to the characteristics of its own products. Only the establishment of their own characteristics of vinegar bottles can be built in the hearts of consumers to establish an image. In addition, in recent years, the use of a new material, PET, in soy sauce bottle packaging has given people a refreshing feeling, which is also worth vinegar bottle packaging.
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