One of Epson's excellent partners and a test installation company for the new SureColor F9380-Xiamen Guanghua Textile Technology Co., Ltd. is an enterprise engaged in the design and development of digital printing products and flower patterns. Its business scope includes home textiles and outdoor leisure Supplies, apparel fabrics, car decoration products, etc., have strict requirements on the quality of the fabrics and patterns of the products, so the choice of printers is also very strict.
Recently, Mr. Fan Guanghua, general manager of Xiamen Guanghua Digital Textile Technology Co., Ltd., shared his analysis of the printing industry market and the experience of trying out the new F9380.
Value & price competition
Mr. Fan Guanghua made a profound analysis of the domestic digital printing market. He said that there are two kinds of competition in the printing and dyeing industry market, one is absolute price competition, and the other is value competition. In terms of value competition, there needs to be a gradual match with the market, including the reliability and stability of services, and the speed of response to market demand, to ensure that the services provided can really enhance user value, rather than increase supply chain costs. At present, the expansion space of the Chinese market is very large, and it needs more attention and development, and it also needs the support of high-quality printing solutions. For example, the new product EpsonSureColorF9380 has significantly improved the printing speed and quality compared with the previous generation products. The user value is a solid step for Epson.
How can the market be enlarged?
Facing many personalized solutions appearing on the market, how can the market be enlarged? Mr. Fan Guanghua believes that mainly lies in service and market, which requires strengthening communication with consumers. It is necessary to establish a communication bridge between brand owners, designers, consumers, and producers, and to join the more experienced and audience brands in the traditional market to form a design team that can quickly respond to market needs, so that they can focus on the supply chain. Services, so that the products produced meet the needs of consumers, strive for more market space, thereby enhancing the competitiveness of enterprises.
A few days ago, at the EpsonSureColorF9380 product launch conference held by Epson, a group of exquisite and unique printed umbrellas were displayed, which were produced by Xiamen Guanghua. Using Epson micro-jet printing technology, after thermal transfer processing, the umbrella pattern was spliced ​​to be coherent and exquisite. , The color is more gorgeous, bringing consumers a good experience.
At the same time, President Fan also expressed that he will continue to cooperate with Epson, hoping to establish a workshop or arrange a production line to try to make personalized products to provide customers and the market with personalized and time-sensitive product performance carriers. By constantly groping for materials and strengthening the transformation of the supply chain, it is important to strictly control the standard level of each link, so as to achieve high-quality output of products, meet consumer needs, and help industry users increase product value.
F9380 improves printing speed and quality
According to the feedback from the technical department of Xiamen Guanghua Textile Technology Co., Ltd., after several months of trial experience, the overall operation and operation of EpsonSureColorF9380 is stable, and the production of products is smoother, which can easily solve difficult tasks. Compared with the previous generation products, the printing speed has been significantly improved, which effectively reduces the working time and improves the working efficiency. The use of "precision ink dot technology" in print quality makes the printing effect more excellent, and at the same time optimizes the horizontal stripes of printing, which can fully meet the high requirements similar to denim lines and splicing printing. In addition, Epson's "Live Color DS" thermal transfer inks have obtained internationally renowned Oeko-Tex100 and ECOPASSPORT standard certifications. These certifications are conducive to exporting products to EU countries and reducing trade barriers.
Finally, Mr. Fan Guanghua also said: "Epson's inkjet printing technology is very suitable for the current rapid consumption production environment. As an Epson user, we are willing to work together with Epson to meet the needs of consumers through multiple efforts to meet the needs of consumers and promote digital printing. The development of the industry is a plus. " 
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