The mystery behind Alipay's exit from offline payment


Micro-POS products like WeChat will be a big trend. It is revolutionary to the traditional POS machine industry. By cross-industry competition, the traditional POS machine will be revolutionized directly; this will be another edge of the Internet for the traditional industry revolution. child.


In the article about WeChat out of the POS machine, a problem arises. Alipay also launched the offline POS business, and finally stopped, no longer, what is behind it?

I checked, Alipay stopped the offline POS business not long after the end of August last year. Alipay officially stated that "for some well-known reasons, Alipay will stop all offline POS business." In the end, no one knows why.

I met a financial person in the past two days and told me about it. I brought this kind of grievances from the rivers and lakes. It turned out that Alipay provoked UnionPay. This tiger’s ass is untouchable!

The story is like this. At that time, after Alipay entered the offline business, it first cooperated with Bank of Beijing. The Bank of Beijing first lends a branch clearing institution to lend the clearing institution number to Alipay.

After the discovery of UnionPay, the Bank of China first issued a fine of a million yuan to the Bank of Beijing. Bank of Beijing immediately interrupted the business cooperation with Alipay. UnionPay also offended Alipay, and Alipay announced that it would withdraw from all offline business.

However, the financial person also believes that Alipay was withdrawing from the offline payment business in order to be able to come back better in the future. Alipay has a higher strategic goal of moving the online payment model to the line, bypassing UnionPay, and liquidating directly with the bank.

This model is also the meaning of WeChat if it introduces micro-POS. Therefore, at this point, both A (Ali) T (Tencent) saw this market. But there is still no competition like the competition in the taxi market.

Now the offline payment service market, including all banks, UnionPay, and third-party payment institutions, UnionPay controls the throat with bank liquidation. At the same time, these parties are also involved in the acquiring business, and the market competition is chaotic.

Micro-POS products like WeChat will be a big trend. It is revolutionary to the traditional POS machine industry. By cross-industry competition, the traditional POS machine will be revolutionized directly; this will be another edge of the Internet for the traditional industry revolution. child.

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