Join forces to welcome the Bohai Furniture Festival
Sponsored by the Jinan Municipal People's Government, Shandong Fiber Inspection Bureau, Dongguan Furniture Association, Guangzhou Furniture Association, Fujian Furniture Association and the 17th City of Shandong Province, the major furniture stores jointly co-organized " 2012 Eleventh Jinan International Furniture The Expo (JNFF-2012 Jinan Furniture Fair) will be held on August 24-27, 2012 at the Jinan International Convention and Exhibition Center, the first exhibition hall in Jiangbei. The theme of this year's Furniture Fair is “Creating Perfect Home and Deducting Fashion Lifeâ€, co-organized by China International Trade Promotion Council Jinan Branch, Jinan Huazhan Exhibition Co., Ltd., Qingdao Jinnuo Exhibition Planning Co., Ltd. and Guangdong Jinnuo Exhibition.
Xianghe Furniture City official website recommended search reading: North Furniture Fair Shandong Furniture Fair China Furniture Association
As the only furniture professional festival in the second half of the Bohai Rim region, this year's Furniture Fair will open the entire exhibition area of ​​Jinan International Convention and Exhibition Center. It will be divided into six main and six thematic exhibition areas, in solid wood/panel furniture, soft furniture, mahogany furniture, office furniture and furniture. On the basis of accessories, woodworking machinery and raw and auxiliary materials, the special furniture design works exhibition area covers 80,000 professional visitors and buyers in the Bohai Rim area. It will give full play to Jinan's location advantage as an important gathering place and distribution center for the furniture industry in North China. It invites professionals from the home industry to attend the conference and share the top furniture festival in the Bohai Sea.
In the promotion and promotion, we have fully established ourselves in the market, and we have extensively integrated the mainstream websites and periodicals of various furniture, making full use of the support and cooperation advantages of the furniture stores in 17 cities in Shandong and surrounding provinces and cities to realize the linkage of exhibition stores and before the opening of the exhibition. From the beginning of the day, with the "Jinan Times" in three phases issued "2012 Jinan Furniture Exhibition Special Edition", held "Famous Furniture Brand Exhibition", previewing a series of special events at the exhibition exhibitors, and strive to create the exhibition site + furniture store + newspaper exhibition special issue The three-dimensional publicity mode is combined to maximize the service and participation of the exhibitors, enhance the visibility and brand image of the exhibitors in the market, comprehensively display the advantages of the furniture industry resources, and promote and promote the consumption of the regional furniture industry for the government, enterprises and society. Build a high-end business communication platform, transfer government related policies and procurement information of various industries, reflect the development status and trends of the furniture industry market, and display new technologies, new products and new equipment at home and abroad.
During the exhibition, various high-level technical exchange meetings and new product launches will be held, and domestic and foreign furniture industry experts will be invited to hold high-level forums, seminars and furniture design awards.
The whole line is based on the marketing theme activities
In order to ensure the success of the Jinan Furniture Fair, maximize the brand image of exhibitors in the market, and realize the docking of exhibitors with the majority of professional visitors and consumer groups, the organizing committee has invested heavily in railway stations and provinces. A large number of large-scale outdoor advertisements and hanging advertisements are placed in Jincheng City, including the main roads of the city, the Shandong Furniture Business Circle, Beiyuan Street, Jiqing Expressway, Beijing-Fuzhou Expressway, Zhoucun Furniture Circulation Market, and local city home stores. On the LED car body display screen, the information of Jinan Furniture Fair is broadcasted 24 hours a day.
According to the cooperation with the mainstream home stores in various cities and cities, the information of the development meeting is widely distributed, and the key home market implements one-on-one and face-to-face invitations with customers. The Organizing Committee regularly issues a special issue of Jinan Furniture Fair on the 15th of each month, which is widely distributed and mailed to 38,000 copies/period. In order to facilitate the exhibitors and visitors to achieve a good effect of the exhibition, a more comprehensive understanding of the Jinan furniture circulation market, the organizing committee set up a home store for the Jinan Furniture Exhibition branch venue, and open a free shuttle bus between the main venue and the sub-meeting venue In order to achieve the synergy effect of the exhibition store linkage and multi-tasking.
The Jinan Furniture Fair not only has rich on-the-spot theme activities, but also has a home-name discount zone. Various brand exhibitors have also indicated that they will launch exciting promotions at the exhibition site to benefit the majority of buyers and end users. One-stop shopping needs! Set up the furniture design works exhibition area, which is composed of famous designers, industry celebrities and authoritative analysts. The awards will be awarded at the Jinan Furniture Exhibition Awards Banquet.
“Jinan Furniture Exhibition†is based in Shandong and radiates to the Bohai Sea. It will give full play to Jinan's location advantages as an important gathering place and distribution center for the northern furniture industry, and fully implement the market-oriented exhibition goal. It will jointly cooperate with 17 cities in Shandong Province and Henan and Hebei. , Beijing, Tianjin and other brothers and cities home shopping malls full cooperation, "find buyers for sellers, find sellers for buyers", to achieve the docking of exhibitors and dealers at all levels. For exhibitors and professional buyers, “one-on-one invitation, face-to-face submissionâ€, the invitation letter will be sent to every furniture dealer, and the information and ideas of “Jinan Furniture Exhibition†will be spread to the hearts of every furniture person!
“Jinan Furniture Exhibition†will live up to expectations! Here, we sincerely welcome excellent furniture manufacturers, well-known buyers and distributors at home and abroad to meet in 2012, to gather in Quancheng and share the professional furniture ceremony of Bohai Sea.
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