With the advent of the commodity era, festivals have become more and more fascinating and lost the atmosphere of the past. For the majority of consumers, the festival is a passive "robbery": no matter the big section, anyway, it is a "robbery." In the overall wardrobe market where the industry rules are missing, all kinds of promotions that should be born in "sections" make the wardrobe consumers even more disappointing.
Today's overall wardrobe market is in a strange market environment with no sales promotion, no gimmicks. After a Shantou promotion, the wardrobe brand completed the market clearance, and the consumer completed a passive “robberyâ€. In the past, how can consumers not be disappointed: demand is held hostage, products are bound, and prices are blurred.
Although the demand for the wardrobe market is strong, the industry rules are missing, and the wardrobe market is chaotic. It is not surprising that the demand for the wardrobe brand is profitable. After the demand was kidnapped, it was naturally a fixed product style and an unclear price. The wardrobe brand was stepping into the big “robbery†of the market weaved. Consumer demand has been held hostage, perhaps giving birth to a new round of industry reshuffle, and the wardrobe brand has also encountered “robberyâ€.
Nowadays, the festival is a robbery. When consumers encounter a festival, as long as they maintain a rational consumption concept, they can naturally be independent. When the wardrobe brand encounters "robbery", it may not be able to stand alone and retreat. Consumer demand has been kidnapped, and it is the wardrobe brand “robberyâ€. "Gentlemen love money, take it right", respect consumer demand, rational pursuit of profit, is the wardrobe brand "disintegration". In fact, catastrophe is like doing things. If you put the problem in your heart, you will naturally do it well. Putting the consumer demand first in the development of the wardrobe brand, improving the product quality, improving the service system and Other daily construction activities of the brand, naturally it has become natural, and finally, what is the profit?
Source: China Wardrobe
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